PUP holds marketing event for students


Markcamp Detecting Devices of Strategies event photo
Markcamp Detecting Devices of Strategies event photo

MANILA, Philippines – PUP JME launched its newest flagship event entitled, Markcamp: Detecting Devices of Strategies last November 27, 2017 at PUP Manila Bulwagang Balagtas.

Knowledge-hungry marketing management students and professors were greeted with an introductory performance from an all PUP Marketing indie band. The segment was called “Jambayan” which set the right mood.

With the help of the event’s corporate partner Monte Philippines, attendees were welcomed with free snacks ranging from biscuits, cakes and soymilk courtesy.

Markcamp Detecting Devices of Strategies event photo
Markcamp Detecting Devices of Strategies event photo

Rencel Iglesias opened the program by singing a Doxology and the Philippine National Anthem. Mr. Dennis Sajo, the host, pumped the audience through his energetic vibe.

Justine Lim, sales and marketing director of Linkage Foods and co-founder of Zap, talked about his marketing experience. He proceeded to award 5 online contest winners a box of Monte Sponge.

Chiqui Escareal – Go, the lovely and witty president and chairman of Mansmith Fielders Incorporated, followed Lim. She talked about Anthropology and how it can be related to Marketing.

Hawk bags sponsored a game called Brandwars. Students will be given a category and they have to give certain brands. 5 students battled out to win a 3,000-peso worth Hawk Backpack as grand prize.

Markcamp Detecting Devices of Strategies event photo
Markcamp Detecting Devices of Strategies event photo

Keynote speaker Josiah Go, President and CEO of Waters Philippines, held everyone’s attention as the most respected marketing guru in the Philippines.

Sponsors’ booths were all lined up for the distribution of goods. Everyone was so excited to get their second batch of treats from their generous corporate partners.

The students received sponsored goods from Peckish, Gardenia, Nutrisoy, Monte, Dove, Head and Shoulders, Win2 Potato Chips, Nutrisoy, Snippet Media and a book courtesy of Mr. Josiah Go and Ms. Chiqui – Escareal.


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