Alfamart targeting condo dwellers with Viceroy McKinley store opening


Alfamart Viceroy McKinley

Alfamart, the first and only Super Minimart in the Philippines, is aiming to expand its presence in more vertical developments with the recent opening of its store at The Viceroy in McKinley Hill, Taguig City.

“We’ve been working with SMDC these past few years to serve the needs of their residents,” said Alfamart Philippines COO Harvey Ong. “We are encouraged by the regular feedback we receive from the residents of SMDC developments that we have branches in. They are very happy with the convenience brought about by having a super minimart, with all the essential groceries they and their families need, right at their doorsteps. And now we are excited to be collaborating with Megaworld Corporation, and we look forward to serving their developments, starting with The Viceroy.”

Alfamart Viceroy McKinley 1

The Viceroy was more than happy to have an Alfamart store in their building. “We at Megaworld welcome the opening of Alfamart’s newest branch here in our McKinley Hill township. With its complete and wide range of products and accessible location, Alfamart will bring added convenience to the residents and employees in McKinley Hill when shopping for their groceries and other home needs,” said Estaban Cabanos, general manager, McKinley Hill.

Alfamart hopes that this partnership will lead to more branches being opened in other condo complexes and buildings.

“We’ve been able to rapidly grow our business through partnerships. We see the collaboration with Megaworld and other property developers as an opportunity to not only mutually grow our businesses but importantly, to also add value and provide service to the residents of their developments,” Ong concluded.

Alfamart Viceroy McKinley

Alfamart is a joint venture between SM and Alfamart Indonesia and currently has over 1200 super minimarts in Central Luzon, Southern Luzon, and the National Capital Region. It has also been recently honored at the Asia Leader Awards 2021 for its continued growth and ongoing efforts to achieve its goal to uplift communities through a service-oriented business mindset.

For more information on how to partner with Alfamart, please visit https://www.alfamart.com.ph/do-business-with-us/.