MANILA, Philippines – Ampverse Pulse debuts in the Philippines, set to transform how brands connect with the dynamic world of gaming. Riding on the success of over 300 global brands and more than 25 top-ranking games, Ampverse Pulse brings fresh marketing approaches aimed squarely at Gen Z and Gen Alpha audiences. With a rich mix of gaming influencer collaborations, in-game ads, media planning, and user acquisition strategies, this full-service agency aims to make brands relevant in the lives of today’s digital natives.
Breaking new ground in gaming marketing
Ampverse Pulse promises more than just marketing—it’s a partnership that helps brands understand and engage the gaming world authentically. Through their campaign for “Ragnarok Tactics 2,” Ampverse Pulse has already captured the local market’s attention, engaging both long-time fans and new players alike. A dynamic combination of live streams, influencer partnerships, and a catchy theme song drove the game’s success, drawing over 100,000 players on launch day.
A powerful presence at DigiCon 2024
At DigiCon 2024, Ampverse Pulse was at the forefront of discussions on modern marketing, highlighted by a keynote from Jollibee Food Corporation. This event underscored the shift from traditional sales to community-centered engagement. Greenwich and Blacklist International, in collaboration with Ampverse Pulse, set up interactive experiences that captivated the audience, offering a look into the future of brand-consumer relationships in gaming.
Growing trends in the Philippine gaming market
The Philippines is emerging as a vibrant gaming hub, thanks to favorable regulatory changes and increased mobile access. Trends in local game development, online casino experiences, crypto payments, and 5G technology all play a role in reshaping how brands can reach this market. Ampverse Pulse aims to connect brands with over 50 million gamers here, using tailored strategies that reflect Filipino culture and resonate deeply with local players.
Ampverse Pulse’s long-term vision
Ampverse Pulse is committed to creating genuine connections between brands and gamers. “Ampverse Pulse is here to help brands understand youth culture through our gaming DNA,” says Ampverse Group CEO Charlie Baillie. “We’re here to support brands in making an impact within this growing, vibrant community.”
FAQ
What is Ampverse Pulse?
Ampverse Pulse is a new marketing agency specializing in connecting brands with the gaming community.
What sets Ampverse Pulse apart?
Ampverse Pulse leverages Ampverse Group’s vast resources and insights from over 600 million followers to create effective, community-focused marketing strategies.
How does Ampverse Pulse support local brands?
Through campaigns and partnerships, Ampverse Pulse helps brands create meaningful interactions with Filipino gamers.
Why is the Philippines an important market for Ampverse Pulse?
The Philippines’ fast-growing gaming market, supported by favorable regulatory and tech advancements, makes it an ideal landscape for brand engagement.