Cherry Mobile M1: a flagship that seeks to move limits and defy norms


MAKATI, Philippines – As one of the country’s leading mobile phone brand, Cherry Mobile prides itself in pushing boundaries and “moving limits” in the field of mobile technology. And so when it comes to satisfying and bringing more to  the needs of the passionate, multi-tasking professionals, count on Cherry Mobile to beat you in coming out with a smartphone that doesn’t just cater to one or some specific needs of its customers, possibly all, in just one premium smartphone.

Once again, Cherry Mobile is breaking new frontiers. Together with Mediatek, one of the largest chip-design and system-on-chip solution for wireless communications companies in the world, Cherry Mobile announces today the launch the Cherry Mobile M1, the first local smartphone which utilizes a Deca-core processor, which is Mediatek’s Helio X20.

Perfect balance of Power and Performance

Cherry Mobile M1 launch
Cherry Mobile M1 launch

Excited to share their newest innovation that’s set to challenge the other smartphones in the highly competitive industry, Cherry Mobile’s Product Manager,  Lonson Alejandrino describes the Cherry Mobile M1 as the smartphone that’s here to “defy the norm.”

“We are elated to finally be able to launch this product to the market. Together with our partner Mediatek, our team has gone to great lengths in developing the Cherry Mobile M1, the first local smartphone which is set to be our best and most premium smartphone model to date”, he says.

Packed with features that will impress even the most discerning of tech enthusiasts, the Cherry Mobile M1 runs on Android 6.0 Marshmallow, 4GB of ram and Mediatek Helio X20 Deca-core processor – ensuring a better and faster user experience with the excellency of Tri-cluster: impeccable performance, silky smooth, faster than faster response  and at the same time being power efficient.

Cherry Mobile M1 launch at Makati
Cherry Mobile M1 launch at Makati

“It will definitely make your mobile lifestyle much more manageable. Allowing you to be more efficient with work tasks no matter where you may be in the work while also keeping you up to date with the latest news, and most importantly keeping you connected with your loved ones and professional contacts. We developed this smartphone with our customers’ most fervent needs in mind without compromising quality and price. I’m confident that it’s one to watch out for.” Mr. Alejandrino added.

“In partnering with Cherry Mobile, MediaTek is delivering industry-leading computing performance coupled with unmatched power efficiency and premium multimedia features to smartphone users in the Philippines, one of the most significant markets in Southeast Asia,” said Finbarr Moynihan, General Manager, Corporate Sales International at MediaTek. “MediaTek Helio X20 is the world’s first Deca-core mobile processor with Tri-Cluster CPU architecture and continues the company’s mission to put leading technology into the hands of everyone – what we call Everyday Genius,” he added.

More for You

As for memory, the Cherry Mobile M1 has 4GB of RAM– the first local smartphone to do so in the country, and 32GB of internal storage. The dual-sim (nano) Cherry Mobile M1 is also LTE ready and USB OTG ready, making it easier and convenient for users to transfer and store files. To the delight of Cherry Mobile patrons, the m1 is also a fast-charging smartphone that can recharge in as little as 1hour and 15 minutes. Enjoy longer use, thanks to the USB Type C and 3600mAh Battery.

Picture Perfect

Cherry Mobile M1 has a 21 MP Sony IMX230 camera
Cherry Mobile M1 has a 21 MP Sony IMX230 camera

Taking more vibrant and more crisp photos is possible with 21MP SONY IMX230,  PDAF rear and 8MP  front camera. You can focus in as fast as 0.2 seconds and take vivid. Enjoy high speed image capturing, uncompromised quality,  and flawless results every time.  No need to worry about overcast days or available light either as the Cherry Mobile m1 is designed with dual LED flash for both front and rear cameras.

Sleek and Smart Design

Cherry Mobile M1 is available in black and white
Cherry Mobile M1 is available in black and white

Cherry Mobile M1 revels with a notable sleekness of design. Top of the line materials and a sleek finishing have been used to achieve the ultra-chic and modern look. At 9.8mm, Cherry Mobile M1 also offers the most comfortable and most solid grip, while its 5.5″ FHD IPS wide screen allows for more immersive viewing and a brighter, more crisp display. It is available in black and white colors.

With an enhanced touch-type fingerprint  scanner, Cherry Mobile M1 ensures added security as well as quick authentication.

All-in-One

Cherry Mobile M1 volume rocker and powe rbutton
Cherry Mobile M1 volume rocker and powe rbutton

Cherry Mobile M1 will truly redefine one’s smartphone experience. Bringing together the latest technologies in just one product is something that Cherry Mobile always aims to do – and succeeds at, which is why it remains to be the brand of choice for many proud Filipinos.

Send and receive emails on the go, browse and update your favorite social media accounts with ease, listen to your playlist , watch movies, play the latest games or catch up on the updated series, take the best photos, and of course communicate without any hassle via messaging, voice calls and video calls, Cherry Mobile M1 promises to give you all that and more in just one hardworking device.

Cherry Mobile M1 retails at Php11,999.00.  What more can you ask for?

For more information on the Cherry Mobile M1 visit www.cherrymobile.com.ph or follow www.facebook.com/cherrymobile on Facebook.