MANILA, Philippines (Jun 04, 2025) – Good Life, a familiar name in many Filipino households, has unveiled fresh new packaging across its entire product line. The updated look, featuring a sleek and cohesive design highlighted by a distinctive gold ribbon, aims to reflect the brand’s commitment to premium quality and sophistication, a press release obtained by our editors stated.
This redesign signals a refreshed visual identity while assuring consumers of the consistent quality they have come to expect.
“We’re proud to unveil our new and refreshed packaging, which has been met with positive response,” shared Kristine Domingo, Senior Brand Manager of Good Life. “Beyond the new look, what truly matters is that we continue to deliver the same high-quality ingredients Filipino families rely on. Good Life brand believes in always inspiring and enabling home cooks to prepare abundantly for their family as a way of giving them The Good Life.”
Good Life has long been a trusted partner in Filipino kitchens, offering a wide array of Asian culinary products. These products, made from rich, quality ingredients, are favored by both professional chefs and home cooks. The brand aims to help transform simple recipes into flavorful experiences, reinforcing the idea that every meal can be a celebration with the right components.
From savory pancit dishes to hearty stir-fries, Good Life seeks to empower home cooks to create a diverse range of delicious Asian meals. These offerings are inspired by the comforting and rich flavors of Asian cuisine, designed to make home cooking both exciting and accessible for families. Whether for daily meals or special Filipino celebrations, Good Life positions itself as a reliable choice for achieving restaurant-quality dishes at home.
The updated packaging will extend to popular staples such as Good Life Premium and Regular Vermicelli, made with potato starch and a pea-potato starch blend respectively, perfect for various noodle dishes. Good Life Egg Noodles, made with real eggs and steamed for a healthier option, will also feature the new design. Similarly, Good Life Sesame Oil, available in regular and premium cold-pressed versions, Good Life Bread Crumbs made with Japanese technology, the classic Good Life Bihon from quality corn starch, and the flavorful Good Life Oyster Sauce from real oyster extract, will all carry the new branding.
Consumers are invited to look for the newly packaged Good Life products in stores and continue to create memorable and flavorful meals for their families.
