PHILIPPINES – It’s officially here! Power Mac Center (PMC) has unveiled the new iPhone 15 series in its highly anticipated midnight launch party, complete with fun games and live musical performances from top OPM bands and artists. This year, more Filipino Apple fans received starter kits worth a total of over P18 million in free products and accessories, allowing them to instantly enjoy their iPhone 15 journey.
The launch happened simultaneously in the Apple Premium Partner stores in Greenbelt 3 and SM Mall of Asia, PMC Festival Mall Alabang and Eastwood Mall, and The Loop in Bonifacio High Street. Customers who lined up at these stores at midnight also received exclusive deals from event partner brands Anessa, KMC Solutions, Ikea, Saddle Row, and Yardstick.
Power Mac Center’s new iPhone midnight launch has become that special occasion we get to share with our most loyal customers. This year, we’re celebrating the arrival of iPhone 15 in five locations and in three more pocket events in the coming days. We’re excited to have onboard both new and existing partner brands that help us provide the premium Apple universe experience that customers keep coming back for
Joey Alvarez, PMC Director for Marketing and Product Management
One notable figure among these early adopters is Joey Reyes, the first Filipino customer to purchase the iPhone 15. For the second consecutive year, Joey proved his dedication to Apple’s latest offerings by waiting in line for five days. His commitment started on Monday, October 16, leading up to the midnight release on October 20, making him the first to own the iPhone 15 in the Philippines. It’s worth mentioning that Joey also earned the title of the first purchaser of the iPhone 14, a testament to his unwavering loyalty.
Live musical performances, celebrity guests
Customers waiting in line at Greenbelt 3 got serenaded with the bittersweet repertoire of OPM band December Avenue and the soulful acoustic set of singer-songwriter Adie, best known for the single “Paraluman.” It rained excitement in the countdown to midnight as OPM rock band Lola Amour took center stage.
Also gracing the event were some of the country’s top celebrities and influencers.
At 12:01 on October 20, the participating stores opened to end the long wait for the iPhone 15 and welcome a new era of greatness.
‘iPhone for All’ possible with these bank promos
PMC’s “iPhone for All” makes investing in the iPhone affordable, accessible, and possible for all. For a limited time only, customers can enjoy huge deals from partner banks including:
- BDO (October 20-22, 2023)
- FREE P1,500 Power Mac Center Gift Certificate for every iPhone 15 installment purchase using your BDO Credit Card.
- BPI (October 12-31, 2023)
- FREE P1,500 Power Mac Center Gift Certificate for every iPhone 15 installment purchase using your BPI Credit Card.
- Citibank (October 12-22, 2023)
- Get 5% off for a minimum single-receipt PayLite spend of P50,000 for 24 months.
- UnionBank (October 12-22, 2023)
- Get 5% off for a minimum single-receipt 0% Installment spend of P50,000 for 24 months with your UnionBank Credit Card.
- RCBC (October 20-December 31, 2023)
- Get P1,000 worth of Power Mac Center Gift Certificates for a minimum spend of P30,000 using an RCBC Bankard at 12 and 24 months 0% installment and/or Buy Now, Pay Later.
Manila, Cebu, and Davao hold experiential booths
Apart from visiting Power Mac Center and The Loop stores, customers can experience the iPhone 15 firsthand through experience booths at Robinsons Galleria Cebu and SM City Davao on October 20 to 22, and at the Power Plant Mall in Makati City on October 24 to 26, from 10 AM to mall closing hours.
Try out the iPhone 15 series’ amazing new features and learn tips and tricks to maximize the iPhone for work and play from PMC experts onsite. Premium brands will also be showcasing accessories that perfectly match your favorite Apple devices, while partners and financial institutions will be extending discounts and offers to local customers. More activities are in store so do drop by the booths.
The iPhone 15 series includes the iPhone 15 and iPhone 15 Plus available in 128GB, 256GB, and 512GB capacities, and in the colors Blue, Pink, Yellow, Green, and Black; iPhone 15 Pro available in 128GB, 256GB, 512GB, and 1TB capacities; and iPhone 15 Pro Max available in 256GB, 512GB, and 1TB capacities. Both iPhone 15 Pro and Pro Max are available in Natural Titanium, Blue Titanium, White Titanium, and Black Titanium.
iPhone 15 price (Philippines)
In the Philippines, the iPhone 15 Series is priced as follows:
- iPhone 15: P61,990 (128GB) / P68,990 (256GB) / P81,990 (512GB)
- iPhone 15 Plus: P68,990 (128GB) / P76,990 (256GB) / P89,990 (512GB)
- iPhone 15 Pro: P76,990 (128GB) / P83,990 (256GB) / P96,990 (512GB) / P111,990 (1TB)
- iPhone 15 Pro Max: P91,990 (256GB) / P104,990 (512GB) / P119,990 (1TB)
Get yours now at any Power Mac Center and The Loop stores nationwide or online at powermaccenter.com, Lazada, Shopee, SM Malls Online, and the Viber Store.