MANILA, Philippines – The holiday season in the Philippines is synonymous with family gatherings, festive decorations, and heartwarming traditions. This year, the LEGO Group is making it even more special with the arrival of Cataclaws, a unique holiday hero encouraging Pinoys to bond through creative play.
Dubbed the “Quest to Save Christmas,” LEGO’s campaign is centered around Cataclaws, who symbolizes the joy of spending quality time together, crafting meaningful memories, and inspiring creativity. Justin Bautista, Sales and Marketing Manager at Ban Kee Trading, Inc., emphasized, “We’re shifting the focus this holiday season to giving families the gift of time and creativity.”
Inspiring creativity for all ages
Cataclaws has curated a selection of LEGO sets tailored for various interests, making it easier to pick the perfect gift:
- For kids: Young Simba the Lion King (43247) and Bouquet of Roses (10328) inspire imaginative play and artistic expression.
- For adventurers: The Mercedes-AMG F1 W14 E Performance (42171) lets families experience the thrill of racing, while Hogwarts™ Castle and Grounds (76419) transport fans into the magical world of Harry Potter™.
- For sci-fi and history buffs: Dune Atreides Royal Ornithopter (10327), Notre-Dame de Paris (21061), and the Natural History Museum D2C (10326) offer detailed builds for exploration and learning.
- For adults: Sets like Hokusai – The Great Wave (31208) and McLaren MP4/4 & Ayrton Senna (10330) combine artistry and nostalgia for a relaxing, festive experience.
Celebrate with savings
Filipinos can enjoy up to 25% off select Christmas sets for both kids and adults at LEGO Certified Stores nationwide until December 31. Official LEGO stores in Alabang Town Center, BGC, TriNoma, Shangri-La Plaza, UP Town Center, and Manila Bay are ready to bring holiday cheer. Shoppers can also order online through bankeebricks.ph, Lazada, and Shopee.
FAQ
What is LEGO’s holiday campaign this year?
The “Quest to Save Christmas” campaign is led by Cataclaws, LEGO’s holiday hero, who encourages families to bond and build memories through play.
Where can I find discounted LEGO sets?
Up to 25% off select Christmas sets are available until December 31 at LEGO Certified Stores across Metro Manila and online platforms such as Lazada, Shopee, and bankeebricks.ph.
Which LEGO sets are recommended for adults?
Hokusai – The Great Wave and McLaren MP4/4 & Ayrton Senna are ideal for adult builders looking for sophisticated, nostalgic builds.
What makes Cataclaws unique?
Cataclaws focuses on the “gift of play,” encouraging families to prioritize creativity and quality time over material presents.
