NBA hosts the first Iconic Shots Challenge in the Philippines


MANILA, Philippines – The National Basketball Association (NBA) today announced that the league will host the first “NBA Iconic Shots Challenge” on Saturday, June 25 and Sunday, June 26 at the Mega Fashion Hall activity center, SM Megamall in Mandaluyong City, Philippines. The NBA Iconic Shots Challenge is an immersive basketball experience that will provide fans with the opportunity to attempt select signature shots from the league’s landmark 75th Anniversary Season, which concluded last week with the Golden State Warriors winning their fourth NBA championship in eight years and seventh championship overall.

Simulating an authentic NBA arena atmosphere, the challenge will take place on a half-court in front of a virtual audience displayed on a curved LED panel. Each player will have 60 seconds to score from five different spots on the court, ranging from four feet to 24 feet, and complete the shooting challenge in the following order: layup, floater, midrange jump shot and three-pointers from the wing and the top of the arc. Each participant must make the basket or take at least three attempts before moving on to the next shot location. In addition, each made basket will have a corresponding prize from a selection of premium partner items, NBA Store gift vouchers and official NBA merchandise. The on-ground activation will also feature a pop-up NBA Store and interactive partner booths.

“We’re excited for the return of in-person NBA events with our first NBA Iconic Shots Challenge,” said Mae Dichupa, Senior Director of Global Marketing Partnerships, NBA Philippines. “Thanks to the support of our partners, the NBA Iconic Shots Challenge will allow passionate Filipino fans to celebrate the players and moments that made our 75th Anniversary Season so memorable.”

The NBA Iconic Shots Challenge is supported by official partners AXA Philippines, Energen Champion and Gatorade and official media partners Cignal, Globe, Smart, and PLDT. Official NBA merchandise are available through the NBA Store and NBAStore.com.ph, the official online NBA Store in the Philippines.

For all the latest NBA news and updates, fans in the Philippines can visit www.nba.com and follow the NBA on Facebook and Twitter.


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