PHILIPPINES – Nike reimagines its iconic Air Max cushioning technology with the launch of the Air Max Dn, a bold new shoe promising unparalleled comfort, responsiveness, and a futuristic design.
Unveiled as part of Air Max Week 2024, the Air Max Dn boasts a revolutionary “Dynamic Air” system, featuring a dual-chamber, four-tubed air unit that adapts to your every step. This innovative technology delivers a smooth, responsive feel, maximizing comfort and bounce.
“We call it ‘dynamic motion,'” says Reggie Hunter, Product Director for Nike Lifestyle Footwear. “The independent setup of the chambers means that the air unit can respond to the load of your body with each step. The feeling of heel-to-toe movement is seamless because the air unit is interacting in real time with your foot and moves with you.”
Beyond the cutting-edge cushioning, the Air Max Dn boasts a sleek, modern design that breaks away from traditional Air Max aesthetics. The upper features a haptic, textured overlay with a silicone finish, complementing the shoe’s futuristic vibe.
“Ultimately, being disruptive enables you to create a new conversation,” says Hunter. “If a generation of people who love Air Max are shocked by the Dn, we know we’re doing something right.”
The Nike Air Max Dn launches on March 26, 2024, across Nike.com and select retailers as part of Air Max Week 2024. Get ready to experience the future of Air.