MANILA, Philippines (Mar. 2025) — Nubia Philippines has named ONIC PH, the reigning Mobile Legends: Bang Bang (MLBB) champions, as its newest brand ambassador, reinforcing its commitment to the country’s growing mobile gaming community.
The partnership coincides with the launch of the nubia Neo 3 series, a gaming smartphone lineup designed to enhance the Filipino esports experience. As part of the “Born to Win” campaign, nubia aims to provide high-performance gaming technology while strengthening its ties with online and gaming communities.
“ONIC PH has been a dominant force in Philippine esports, and their dedication to excellence perfectly aligns with our vision,” said Gavin Lian, General Manager of ZTE Philippines (Terminals). “We are excited to collaborate with them and empower more Filipino gamers with cutting-edge mobile devices.”
Since its formation in 2018, ONIC PH has cemented its status as a powerhouse in competitive MLBB, claiming both MPL-PH and M6 World Championship titles. The team, consisting of Frince Miguel “Super Frince” Ramirez, Duane “Kelra” Pillas, King “K1ngkong” Perez, Jann Kirk “Kirk” Solcruz Gutierrez, Borris James “Brusko” Parro, and Jaylord “Hate” Gonzales—alongside coaches Anthony Dennis Senedrin and Jeniel Bata-anon—hopes to inspire more Filipinos to pursue esports careers.
“For years, we’ve wanted to make competitive gaming more accessible to Pinoy players. With nubia, we’re making that dream a reality,” said ONIC PH standout Duane “Kelra” Pillas. “It’s time for Filipino gamers to believe that they are born to win.”
Nubia has steadily expanded its presence in the Philippines with devices like the nubia Neo 2, nubia Music, and nubia V70 Design, offering both high-performance gaming phones and budget-friendly options. More recently, the company introduced the nubia V70 Max, a stylish companion for digital lifestyles.
The nubia Neo 3 series is set to officially launch in March 2025. For updates, visit nubia’s official website and follow them on Facebook, Instagram, and TikTok.
