MANILA, Philippines – PLDT Enterprise, in collaboration with the Department of Trade and Industry (DTI) and USAID, continues to support Micro, Small, and Medium Enterprises (MSMEs) across the country through its MSME Day Series initiative. This program is designed to equip small businesses with critical digital tools and knowledge, enabling them to thrive in an evolving digital economy.
The MSME Day Series has made significant progress, with events held in cities like Iloilo and Dipolog. It will conclude in Pampanga, providing regional entrepreneurs with strategies for digital marketing, financial literacy, and cloud-based solutions. The series focuses on region-specific challenges, ensuring that the tools and information are tailored to the needs of local businesses.
The initiative is supported by USAID, which highlights how digital transformation promotes financial inclusion and opens new markets, particularly in rural areas. Meanwhile, the DTI offers guidance on accessing government programs for digital upskilling.
PLDT Enterprise’s Vice President, Jay Lagdameo, emphasized that digital transformation is no longer a luxury but a necessity for local businesses to remain competitive. By offering resources such as online payment systems and strategies to optimize digital presence, the series aims to foster sustainable business growth.
Participants also have the opportunity to connect with a diverse network of partners, including Maya and Multisys, and gain insights into best practices for integrating digital solutions into their operations. The series has already empowered many businesses with actionable strategies to boost customer engagement and optimize their operations.
For more details on how PLDT Enterprise’s digital solutions can support your business, visit their official website.
FAQ:
Q: What is the MSME Day Series?
A: The MSME Day Series is an initiative by PLDT Enterprise, supported by DTI and USAID, aimed at equipping small businesses with digital tools and knowledge to foster growth.
Q: How does the MSME Day Series help small businesses?
A: The series provides MSMEs with essential resources such as digital marketing strategies, online payment systems, and region-specific solutions to help businesses succeed in the digital economy.
Q: Who supports the MSME Day Series?
A: The initiative is supported by partners like USAID Philippines, the Department of Trade and Industry (DTI), Maya, Multisys, and various local chambers of commerce.
Q: What is the goal of PLDT Enterprise’s MSME Day Series?
A: The goal is to empower MSMEs to remain competitive and grow through digital transformation, financial inclusion, and the adoption of cloud-based tools.
Q: Where has the MSME Day Series been held?
A: The series has taken place in cities like Iloilo and Dipolog, with the final event scheduled for Pampanga.