PHILIPPINES – Mobile services brand TNT has teamed up with TV5 in promoting Pinoy pride with Popinoy, a nationwide reality talent show in search for the country’s biggest Pop Boyband.
Popinoy is the first nationwide reality talent show that will follow the journey of aspiring Filipino boy band members as they vie for a spot to be the next Pinoy Pop Idols.
Big local celebrities are set to join as judges and hosts for the all-new reality show, which has been created by top-notch producers and content creators in the industry— including Archangel Media’s President and CEO, director Mike Tuviera.
Up for grabs are a P1.25 million cash prize, a talent and imaging contract with APT Entertainment, and a TNT endorsement contract.
Online and nationwide auditions are open to all 18-24 years old, singing and dancing groups composed of 3 to 5 male members with the skills, the talents, and the charms to take the world stage on. For more information on how to join, go to Popinoy.com.
“TNT has always been a brand that champions local talent and Pinoy pride. Through our partnership with TV5, we are taking it to a whole new level by giving talented Filipino artists a platform to shine and fulfill their dreams while celebrating our original and rapidly evolving Pinoy Pop music. We are excited to discover the best Filipino all-around performers and to support them as they pursue their dreams,” said Jane J. Basas, SVP and Head of Consumer Wireless Business at Smart.
“We share the same vision with TNT in showcasing world -class Pinoy talent. We are hopeful that in the future we will see our very own Pinoy Pop idols dominate the world stage,” said Robert P. Galang, President and CEO Cignal TV and TV 5.