MANILA, Philippines – The Philippine smartphone market is a dynamic arena where consumer preferences play a pivotal role. Amid stiff competition, realme has carved out a strong position as the second-largest brand by market share, securing a robust 13.3% of the market in 2024.
According to the IDC Philippines Smartphone Market Report for 2024, realme’s success is largely attributed to its top-rated C Series and Note Series smartphones. The C Series boasts exceptional design, performance, and user experience, while the Note Series offers Filipino consumers a reliable device at an attractive price point. These models have been instrumental in maintaining realme’s strong market presence.
Since 2021, realme has consistently ranked among the top two brands by market share according to IDC reports. This continuous leadership reflects the company’s commitment to innovation and its deep connection with local consumers.
“We are genuinely grateful for the support of our fans and community,” says Jane Yan, Vice President for Marketing at realme Philippines. “At realme, we remain dedicated to bringing superior quality and cutting-edge technology through our products.”
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