MANILA, Philippines (July 2026) – Walking into a modern kitchen today often involves a strange habit: knocking twice on the refrigerator door just to see what is inside without letting the cold air out. This simple trick has become a global phenomenon, marking a major milestone as the specialized glass-door appliance celebrates 10 years in homes worldwide.
Since its global debut in 2016, more than 5.3 million units of the innovative kitchen companion have found their way into homes across North America, Europe, Asia, and Latin America. The unique design changes how people interact with their food, focusing on convenience and saving energy by reducing the need to leave the door wide open while deciding what to snack on.
A decade of knocking on kitchen doors
What started as a novel concept has turned into a household staple for modern families. By turning the transparent panel into a window with just two quick knocks, the appliance keeps food fresher for longer periods by preventing cold air loss. Pinoys looking to upgrade their kitchens have embraced these smart home innovations that combine sleek looks with actual utility bill savings.
The global design community has taken notice over the past 10 years as well. The product line has collected several top honors from major innovation bodies, including the Red Dot Award, iF Design Award, International Design Excellence Awards, and the Consumer Electronics Show innovation awards.
Note: Philippine pricing and availability details were not specified in the announcement.
