The HUAWEI P50 reaches new heights with its smartphone cinematography capabilities


MANILA, Philippines – Aside from the artistry being the essence of the HUAWEI P50, it also inherited from the P Series’ the characteristic excellence in photography, equipped with revolutionary imaging technology that enables professional photography and shooting experiences and results.

Camera Reborn: Documenting the beauty of life with camera and technology

Cameras do not just capture images. From clashes of ideology to insignificant points in time, cameras immortalize the moments they capture. Throughout time, luck and serendipity have never brought the shutter blades together; photographs have always been the product of curiosity and technology.

Huawei has always been committed to the pursuit of best-in-class camera technology and picture quality. The HUAWEI P50 delivers improved, pro-grade camera experiences that are underscored by True-Chroma Shot, super high definition picture quality, and the smartphone’s ability to shoot in super HDR.

The wide and main rear cameras and the front camera of the HUAWEI P50 support the industry-leading XD Fusion HDR Video hardware solution. This allows mobile cinematographers to deliver greatly optimized picture quality and generate richer and better-defined images, even in backlit scenarios. Its 4K time-lapse photography settings also help capture dramatic slow-motion video; and the new AIS Pro telephoto stabilization software also allows the shooting of steadier videos with the telephoto zoom lens, even when using the camera handheld.

As a way to deliver the color of the true beauty of the world, HUAWEI has also integrated into the device the XD Fusion Pro and True-Chroma Image Engine to let it faithfully reproduce what users’ eyes can see on the digital canvas. From a hardware perspective, the new generation ambient light multi-spectrum sensor can read almost the full light spectrum, capable of identifying 50 percent more of the color spectrum with 20 percent less chromatic irregularity.

As the image signals are being processed, the software solution seamlessly and automatically calibrates the colors, tapping into the more than 2,000 colors in the P3 color space resulting in the HUAWEI P50 accurately capturing all the vibrancy in the world.

Stitching videos right after being captured is also being made possible by the PetalClip App – a user-friendly video editing software underpinned by unique AI features. It has a special privacy feature that hides faces in videos, and an AI to track and obscure faces to protect the privacy of the people being recorded. With the AI Filter on PetalClip, duplicating the cinematic filter effect of any favorite photo, or a screenshot of a film, on the photo or footage being edited is possible in just a few easy taps.

Experience vibrancy, color, and hues on films by getting your very own HUAWEI P50 now! Head on to the HUAWEI Online Store, Lazada, or Shopee and get it for only PHP 39,999. For more info, visit the HUAWEI P50 product page.

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