Zenfone 4 launch: ASUS CEO hints at water proof smartphone

PASAY, Philippines – ASUS CEO Jerry Shen is in the Philippines to launch the Zenfone 4, and we had the opportunity to talk to him a few questions.

We already know that none of the phones in the Zenfone 4 series is water proof, including the flagship Zenfone 4 Pro, the Zenfone 4 Selfie, and the Zenfone 4 Max. Instead, ASUS is focusing on mobile photography this time around.

Flagship phones from competing brands have had IP68 water and dust-proofing for a while now, but ASUS has yet to catch up in this area, so we were really curious about the Taiwanese manufacturer’s plans.

ASUS Zenfone 4 Pro
ASUS Zenfone 4 Pro

We had the opportunity to interview Jerry at the media roundtable before the launch, so we jumped in and popped the question: “Does ASUS have any plans to make water-proof devices?”

To this, Shen responded by saying that it is a “good trend” and that his team is looking into it, hinting at the possibility that the engineering team at ASUS might be working on something.

Will we see a water-proof Zenfone soon, perhaps in a premium Zenfone 4 model or in next year’s Zenfone 5? We are keeping our fingers crossed.


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