Mobile Legends: Bang Bang has officially turned 10, and MOONTON is celebrating by handing players a lot of free stuff. On Sept. 4 the studio launched the ALL IN MLBB anniversary campaign, a nearly two-month run packed with free skins, in-game events and an offline birthday bash. For the Philippines, home to one of the game’s most devoted player bases and its own pro league, it is a milestone worth watching.
What is ALL IN MLBB
MOONTON frames the campaign as a thank-you to a community that helped MLBB balloon to more than 1.5 billion installations and 110 million monthly active users across 80-plus countries. As the game enters its 42nd season, the celebration brings back legacy heroes Nana and Layla, hands out anniversary skins and sets up a birthday party where players meet the developers in person.
The roster of free rewards is deep, and Dot Esports lays out the full schedule of anniversary events. Highlights include the Nana “Stardust Dreamer” Epic skin through the anniversary battle pass, a Chou “Starforger’s Glory” skin via a jigsaw puzzle, and returning players picking between the Miya “Moon Priestess” and Johnson “Starblazer” comeback skins.
The anniversary rewards timeline
| Event | Dates | Main reward |
|---|---|---|
| 10th Anniversary Celebration Pass | Sept. 4 to Nov. 1 | Nana “Stardust Dreamer” Epic skin, Epic Selection Chest |
| Battle Privileges | Sept. 4 to 7 | All heroes and 100 skins free trial |
| A Decade of Legends | Sept. 4 to Nov. 1 | Numbered anniversary artbook, animated avatar |
| Free Returning Anniversary Skin | Sept. 11 to Oct. 8 | Pick Miya “Moon Priestess” or Johnson “Starblazer” |
| Skin Jigsaw Puzzle | Sept. 18 to Oct. 25 | Chou “Starforger’s Glory” |
| Anniversary Gala Weekend | Sept. 25 to Oct. 11 | Choose from 265 skins |
| Layla’s Stellar Gala | Oct. 9 to Nov. 19 | Layla’s new Collector skin via “Starfall Breakout” |
| MLBB Birthday Party | October | Offline fan event, souvenirs, dev Q&A |
A decade that built an esports dynasty
The anniversary also doubles as a victory lap for MLBB esports, which has grown from grassroots play into a fixture of international competitions. MLBB was an official medal event at the 2025 SEA Games and is set for its 2026 Asian Games debut, and the Mobile Legends esports scene keeps raising the stakes with events like MSC and the M8 World Championship finals in Istanbul. The M7 final set a record as the most-watched mobile esports tournament ever, peaking at 5.68 million concurrent viewers.
Filipino fans have their own reason to cheer, with squads and talent from the region dominating the pro circuit. Team Liquid PH completed a historic MPL PH three-peat this season, a reminder of just how deeply MLBB is woven into the country’s gaming culture. With the anniversary running through November, local players have the whole season to cash in on the freebies and celebrate a decade of their favorite MOBA.
