Movie On Focus: Never Say Die In Theaters February 28


Thanks to the global superstardom of Bruce Lee, Jackie Chan, Chow Yun Fat and Jet Li among many others, Chinese films are really big hits!

Before KPOP domination here in the Philippines, Chinese movies were considered crowd favorites in the foreign film entertainment scene especially with themes leaning toward romcom, action and the supernatural.  

Another instance was during the height of the Mexican telenovela in the country during the early 2000, Chinese series Meteor Garden starring F4 was such a big hit on Television. 

Chinese movie followers or even those who crave for fresh films are in for a hilarious treat as the recent blockbuster top grosser in China and Hong Kong over the recent months will now be shown in the country. Never Say Die will leave you excited all throughout the film and will have you laughing your heart out as Ai Lun (Edison) and Ma Li (Xiao Xiao) bring you a mixture of all the elements you love in a Chinese film; Action, RomCom and Supernatural all in one movie. The film is the highest-grossing in China in 2017 with a whopping US$334 million recorded in the box office.

Never Say Die surpassed the US$250 million earned by Jackie Chan’s film Kung Fu Yoga last year, to become the biggest single-territory grosser among all live-action comedies ever released.

Never Say Die is a movie about a has-been Ultimate Fighting King (UFK) boxer who can’t seem to get a good fight and a celebrity Journalist who is caught it in a bad romance and how destiny allowed them to straighten their acts as they switch bodies and embark in a series of misadventures to fix their intertwined predicament. 

Directed by Yang Song & Chiyu Zhang, the film is an adaptation from a stage play produced by Happy Mahua Pictures, a popular comedy troupes following the success of Goodbye Mr. Loser which incidentally also starred the two.


This feel-good film will definitely awaken the Chinese movie aficionado in you. Distributed in the country by Creative Products Corporation and released thru Star Cinema.

Never Say Die is showing in cinemas nationwide starting February 28, 2018.



Never Say Die Trailer


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