Pia Wurtzbach Hailed as #QueenoftheCentury

Pia Wurtzbach Hailed as #QueenoftheCentury

Pia Wurtzbach is recently hailed as Queen of the Century…of Century Tuna that is. In a launch event held last July 17th at the Rizal Ballroom Shangrila Makati, the country’s number one tuna brand introduced Pia Wurtzbach as their newest endorser.  Pia now joins Century Tuna’s powerhouse of celebrity superbods which include Anne Curtis, Derek Ramsey, Gerard Anderson, Angel Locsin, John Lloyd Cruz and a lot more.

As per Mr. Greg Banzon, VP and General Manager of Century Pacific Food Inc., they needed a strong icon for the brand, to further it’s success not only in the Philippines, but also globally. They wanted someone who is fit, healthy and most importantly, inspiring and Pia Wurtzbach perfectly fits the bill.

Behind Pia’s doll-like face and smoldering hot body, is a strong, persistent go-getter, who knows what she wants and will fight for what she wants until she gets it. We’ve all been acquainted with her journey in the show business and more notably, in the beauty pageant realm, where her brilliance truly shone.  No, her road to the crown wasn’t all glitz and glamour. It took her years of toiling, of training, of trying and failing, of coming back stronger every time and then finally, winning. She joined the Bb. Pilipinas pageant 3 times, until she finally won the Bb.Pilipinas Universe title. She then proved to the world…the universe rather, that she’s confidently beautiful with a heart, by bagging the most sought after Ms.Universe crown in 2015. In an interview with Paula Shugart, President of the Miss Universe Organization, she praised Pia for setting the standards higher for the future Miss Universe winners. She applauded Pia’s heart, stamina and exceptional dedication in fulfilling her work during her reign. The Miss Universe Organization even signed her up to continue working with them as an ambassador, after she passed on the crown. Indeed, Pia is everything a brand could ask for in a brand ambassador. She’s fit, healthy, strong, beautiful, smart, talented, dedicated and a good role model.


 Ms. Pia Wurtzbach with Mr.Greg Banzon (2nd from the left), VP and General Mngr. of Century Pacific Food Inc. and Ms. Gela Pecson (2nd from the right), Marketing Manager of Century Tuna

Pia in return, said that she’s always been a Century Tuna girl. As someone who advocates well-being, Pia is keen on maintaining an exercise routine, along with a healthy diet and this is where Century Tuna comes in handy. She added that during her pageant days, where her schedule is super hectic, she would simply open a can of her favorite Hot and Spicy Century Tuna and make it into a salad or savor it as is. 

Pia’s reign as Miss Universe may be over, but her projects and engagements are only beginning to pour in, so it’s all the more important for her to maintain a healthy lifestyle. Pia is set to star with Vice Ganda and Daniel Padilla in a movie entry to Metro Manila Film Festival in December.  Pia said she’s open to coming back to showbiz, but aside from that, she plans to keep on working on her advocacy and to also venture into entrepreneurship someday. 

Here’s a clip from the event last Monday: