UNIQLO recently released its Spring/Summer 2018 collection at One Canvas Events Place, Makati last March 1st. Many were in attendance as this was a much-awaited event of the year. Showcased were different clothing from kids and babies, activewear, smart casual, business to formal and collaborations with different designers.
UNIQLO is LifeWear
LifeWear is made up of thoughtfully created clothing designed to make everyday life better and more comfortable. Apparel that comes from the Japanese values of simplicity, quality, and longevity, LifeWear reflects the brand’s commitment to perfection in design, fabric selection, cut, even color.
The new season caters to diverse personalities and lifestyles, embodying the brand’s belief that individuality comes not from clothes but from the people wearing them.
LifeWear is constantly evolving to cater to the needs of an ever-changing world through technological innovations.
LifeWear aspires to make excellence affordable.
LifeWear exemplifies UNIQLO’s mission of enabling people all over the world to experience the joy of wearing great clothes with the release of its Spring/Summer 2018 collection.
AIRism – Comfort Conditioning Technology
AIRism is innerwear that is silky smooth on the skin. It wicks away sweat for a fresh and comfortable feeling all day long. This season’s AIRism lineup features numerous varieties of items to accommodate lifestyles including three (3) main types of AIRism: Mesh, Jersey, and Seamless, which can be worn for various occasions. The popular women’s AIRism Ultra Seamless Shorts, now available in updated fabric, can be matched with Wireless Bratops to optimize comfort. New to the lineup is the AIRism Slip that features a low curved neckline and adjuster ideal for low-cut dresses and tops. In the men’s range, UNIQLO is augmenting its AIRism Boxer Briefs with casual AIRism Trunks.
ACTIVE – MADE TO MOVE. LIKE YOU.
UNIQLO’s active collection is perfect for strenuous sports and outdoor activities, quickly wicking away sweat and offering great elasticity, water repellency, and wind protection.
The simple designs also mean that items can double as comfortable daily wear for active life. For this season, styling is taken to a new dimension with pieces that feature designs from artists included in the SPRZ NY collaborative collection including Experimental Jetset, Francois Morellet, and Niko Luoma. The AIRism Active Bra line that offers outstanding fit and comfort to enhance bust lines has also been expanded.
UNIQLO U – Embodying the future of LifeWear
The new collection comes in a palette of forest and floral greens, blues inspired by skies and seas, and orange and red accents. The range also features numerous motif patterns, such as stripes and color borders. New items include the 3D Crew Neck Balloon Dress, whose fit and flare silhouette enhances femininity and the new Crewneck T-Shirt which is now more durable and substantial. Also new to the women’s line are the Blocktech Raincoats, and men’s Open Collar Shirts in new and vibrant hues, prints and patterns.
UNIQLO JEANS – Featuring the latest Designs in fabulous seasonal hues
Designed from UNIQLO’s Jeans Innovation Center in Los Angeles, California, UNIQLO Jeans combine the best and most comfortable denim of one of the world’s leading fabric manufacturers, Kaihara, with advanced designs and silhouettes from state-of-the-art processing technology.
This season, updates include women’s boyfriend jeans in a stylishly masculine fit and cigarette jeans in new spring colors. Also revamped are the silhouettes of the men’s and women’s EZY Jeans for more authentic styling and comfort. The men’s line-up includes new Color Skinny Jeans to offer more attractive seasonal styling options.
UNIQLO KIDS AND BABY
Contributing to the healthy growth of the young from day one, the kids and babies collection features clothing for the younger set that is made with UNIQLO’s clothing technology including AIRism. UNIQLO provides clothing that matches the high activity levels of children, making it easy for them to wear and move around, is colorfully cute, stylish, and above all is safe. Key products include Kids’ Ultra Stretch Pants made with fabric that offers elasticity for easy movement. For babies and newborns, 100% cotton mesh fabric is used for this year’s lineup of underwear.
MEN’S SUPER NON-IRON LONG SLEEVE SHIRT
The UNIQLO Men’s Super Non-Iron Shirt is made with special stitching and processing to stay almost completely wrinkle-free, even after a washing. Featuring the smooth comfort of 100% cotton, the pinpoint material provides a delicate and elegant texture for all-day wear. Its classic design also makes it a suitable option for business to formal events.
WOMEN’S SMART ANKLE PANTS
Smart Ankle Pants for women combine an elegant look with a relaxed, comfortable feel. An elastic waist creates a gently snug fit while the wool-like material gives them a stylish appearance. A central crease adds a dressy touch and the ankle-length cropped design is neat and refreshing. These versatile pants provide many styling options for dressy or casual occasions.
COLLABORATIONS
UT – Showcasing authentic pop culture from around the world
UNIQLO’s line-up of UT (UNIQLO T-Shirts) continues to evolve to energize and convey the individuality of wearers. This season sees an extensive rollout of traditional and modern pop culture graphics from Japan and all over the world. Other graphics include Studio Sanderson for UNIQLO, featuring elegant Sanderson floral patterns and embroidery in fresh and vibrant colors, available for adults and kids. Exciting additions to the SPRZ NY project is the SPRZ NY EAMES T-shirt line that celebrates the groundbreaking contributions of Charles and Ray Eames to modern design, art, and culture.
MARIMEKKO
The new collection for women will comprise a complete line of items that brighten lifestyles by combining the timelessly bold and vibrant print designs of Finnish designer Marimekko with the quality and comfort of UNIQLO’s casual street style. The pieces combine UNIQLO’s minimalist aesthetic with Marimekko’s signature bold patterns and prints. The collection includes graphic t-shirts, swingy sleeveless blouses, wide-leg cropped pants, and sleeveless shift dresses. Printed drawstring and tote bags are also available, as well as canvas sneakers.
About UNIQLO LifeWear
Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.
About UNIQLO and Fast Retailing
UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. With global sales of approximately 1.8619 trillion yen for the 2017 fiscal year ending August 31, 2017 (US $16.87 billion, calculated in yen using the end of August 2017 rate of $1 = 110.4 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading
specialty retailer.
UNIQLO continues to open large-scale stores in some of the world’s most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has more than 1,900 stores in 19 markets worldwide including Japan, Australia, Belgium, Canada, China, France, Germany, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Spain, Taiwan, Thailand, U.K. and the U.S. In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, currently operates several Grameen UNIQLO stores in Dhaka. UNIQLO manages an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.
With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visit www.uniqlo.com and www.fastretailing.com.